Blue Prospect keeps everything you publish true to your message and design.
You already decided what you're trying to say and how it should look. We keep both true, everywhere you publish, as fast as you change your mind.
97 artifacts, in English × 5 markets managed
=485artifacts governed, in your brand message and design
Fully connected, in every market. A change now reaches all of it in a single pass.
These counts are an illustration, not a measurement of your site. Governed means built from and checked against your brand message and design.
One approved source, and everything is built from it.
You keep your approved message in one place. Every surface is built from it and checked against it on the way out, so nothing that contradicts it can ship.
Change the message once, and every surface moves with it.
None of them is the main one. The message is no more your website than it is a sales deck.
And it is not only your message. Your design is held the same way, so nothing off-brand ships either, for the same reason nothing off-message can.
Two things changed.
Both cost you now.
A machine now reads your pages and answers for the buyer, someone who never opens them. A page that is out of date is not a quiet leak anymore. It is the answer about you.
“Who can deliver in 12 hours?”
Delivery: 24 hours
It names a competitor.
You already know which of these is yours.
The pains every marketing team knows. Find the row that sounds like yours, and see how we answer it.
Everywhere your message lives.
You change the source, not every surface. The repositioning goes in once, at the source, and every surface is rebuilt from it in your approved design and voice, and it is enforced: it lands everywhere it lives, or it does not ship.
Built on your approved message, one surface at a time.
It all traces to your approved message: your claims, and the glossaries of your terms and products. You don't take it on all at once. Start with the surface costing you the most, and it pays off on its own.
Start with one part of your presenceThe way in
Governed translation, live collateral, or your US site. Start where it hurts most, and it pays off on its own.
Add the next, and it gets easierCompounds
Every part you add wires more of your surfaces to that one place, so more of it updates itself instead of waiting on someone.
Connect it all, and we run it for youAll of it
Requests come in, changes go out everywhere at once, across your site, your collateral, and every language. You reposition fast, and launch before your competitor.
You change the source,
not every surface.
Change the message, then chase every place it lives, the translations, the decks, the PDFs, and update each on its own. And miss three of them.
The change goes in once, at the source, and every surface is rebuilt from it in your approved design and voice. So you pay for the work that moves the business, not the work of catching up.
You set how far each change reaches, one surface, a few, or the whole presence, in a single pass.
And it is enforced: a change lands everywhere it lives, or it does not ship. Nothing off-message goes out.
Start with the surface that costs you the most.
A short conversation shows how this fits across your surfaces, and which one to take first. You never commit the whole presence up front.